3x founder · Fractional executive · Keynote speaker

The expert in every founder’s corner.

Nicole is the expert founders call when the next move matters: strategic advisory, the introductions that open doors, and honest guidance from someone who has built and sold companies.

From the US to the UK, and everywhere your business is headed.

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Featured Expert For
The big ideas

15+ Years Of Experience; Four Ideas that Decide Who Wins.

The people who win at the top of any field have people in their corner working the relationships, reading the industry, and seeing the next move early, so they can stay great at their craft.

Founders are expected to do all of that themselves, on top of building the company. I don’t think you should have to.

01

Relationships

Relationships, industry awareness, and strategic foresight decide who wins. Relationship building starts long before you need it, and it’s a skill not everyone has/practices. The right introduction beats a hundred cold emails, and the best-connected founder in the room rarely got there alone.

Athletes have agents. Authors have agents. Musicians have agents. Founders get a LinkedIn inbox.

02

Global Perspective

The world we live in, and the one we’re moving toward, is global. Watching, investing in, and planning for only your home market is a mistake, even if you never sell a product internationally. Understanding global trends, events, and the social temperature helps you build a better product, predict your market more accurately, and spot opportunities others miss.

Any edge helps you lead the market instead of reacting to it.

03

Strategy & Readiness

Most startups and small businesses don’t fail to scale because of a bad product or a bad leader. They fail because they get stuck in the weeds, making small decisions every day that move them further from the goal, with no clear strategy and no time to step back and review. That same lack of readiness keeps many of them from raising the money they need for the next stage.

There’s a reason big companies pay their C-suite the big bucks to focus on strategy and what comes next.

04

Transparency

From your core values and ladder to success to customer reviews and campaign post-mortems, business runs on trust. Customers trust a brand to deliver. Partners trust a team to act in their best interest. Employees trust leadership to make the right calls. Yet at every turn, most founders and leaders keep things close to the vest, and not always on purpose.

Knowing how and when to share the right information can make or break the relationships your success depends on.

Ways to work together

One expert. Four ways to work.

Whether you need an hour of perspective or a senior leader in the building, you get the right help at the right moment.

No bloated retainers, no one-size-fits-all packages. Just a plan built around where your business is today and where it’s headed next. It starts with a conversation, and it scales as you do.

Membership

Founder’s Agent

An agent in your corner: opening doors, reading your market and sitting in on the deals that matter.

Packages & retainers

Fractional Executive

Senior marketing, go-to-market and expansion leadership, without the full-time hire.

Keynotes · Workshops

Expert Speaking

Signature talks for founders, operators, and the people who back them.

Podcast · Live Events

What The Frac? Podcast

A community to think (and laugh) like a C-Suite, with founders and leaders from both sides of the Atlantic.

Hi, I’m Nicole

I’ve been you.

I grew up watching my parents build a business that impacted an entire community. I’ve since founded three companies of my own, exited, and led growth for companies from pre-revenue to $35M+ ARR. I know what it’s like to be the stuck founder, doing it all myself.

Now I spend my life traveling the world, building relationships and learning from the best so I can be in the founders’ corners: opening doors, making the calls, and helping them build the company they set out to build.

What The Frac? is more than a podcast; it’s a community for growth-minded founders, executives, and fractional leaders redefining what it means to scale smart. From marketing to operations, our episodes spark real conversations about what’s working in business today. With a rapidly expanding audience of entrepreneurs and executives across LinkedIn, YouTube, and live events, we connect brands with the people building the next generation of companies.

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"Nicole is an agile leader that constantly impresses me and pushes me to do better in every avenue of my business."